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By the time all 300 cigarettes are smoked and done, the cotton becomes a horrible rust color on the outside, and is gummed together with brown tar

To come to this conclusion, scientists at the University of Bristol looked at the smoking and coffee drinking habits of 250,000 people in the UK, Denmark, and Norway

A new rollout is now set for mid-2024, as the tobacco giant continues to eye the market for safer nicotine alternatives, especially in the US